Bikaner's IT Partner Since 2019

Software & Websites
Built for Indian Business

WebCrafts Technology builds practical digital systems for distributors, factories, shop owners and brands — websites, ecommerce, CRM, OMS, billing software, SEO and ads.

WhatsApp Us
OMS for DistributorsCRM for FactoriesEcommerce & MarketplaceCustom Software
oms.retailline.in / dashboard
Live
Today

Distributor control room

Live workflow
Orders128
Collections₹4.6L
Outstanding₹18.2L
Dispatch37
Jain General StoreCredit check
Marwar Pharma AgencyDispatch ready
Shree Balaji RetailPayment due
Salesman route tracking
RetailLine HR attendance dashboard
Store adminPayments synced
Product catalogue
New orders
Inventory
Salesman orderMahadev Stores
Items: 12Credit: OKRoute: B-02
Trusted by businesses across India

Technologies We Work With

From scalable frontends to robust cloud deployments.

Frontend
HTML / CSS
JavaScript
TypeScript
Angular
React
Backend
Node.js
PHP
Laravel
Python
Database & Cloud
MySQL
MongoDB
AWS
PostgreSQL
Redis
E-Commerce
WordPress
Shopify
Razorpay
Meta Ads
Mobile & DevOps
Flutter
React Native
Docker
Meta Pixel
What we build

Websites, Software & Growth
Systems for Modern Businesses

From distributors and factories to local brands and retailers, we build systems that make business faster, cleaner, and easier to manage.

Website Development

Business websites, landing pages and company profiles built for lead generation.

Company WebsitesLanding PagesAngular / ReactMobile ResponsiveCMS AdminSEO Ready

Ecommerce Development

Online stores on Shopify, WooCommerce or custom stack with payments and inventory.

ShopifyWooCommerceCustom EcommerceRazorpay / UPIGST InvoicingOrder Management

Custom Software

ERP, CRM, inventory and billing software built for your exact workflow.

PHP / LaravelNode.jsAngular / ReactMySQLREST APIsAdmin Panels

SaaS Products

Our own products: RetailLine OMS for distributors, RetailLine HR for HR teams.

RetailLine OMSRetailLine HRCloud HostedMobile AppWhatsApp IntegrationReporting

Marketplace Management

Sell on Amazon, Flipkart, Meesho, Blinkit with proper catalogues and analytics.

Amazon IndiaFlipkartMeeshoBlinkit / ZeptoProduct ListingsPPC Ads

SEO & Digital Marketing

Rank on Google, generate leads with Meta Ads, track everything with GA4.

Local SEOGoogle AdsMeta AdsGA4 AnalyticsLanding PagesLead Tracking
AI & Automation

AI, Automation &
Digital Transformation

Helping businesses eliminate manual work and scale operations through intelligent automation and custom technology solutions.

Ready to Automate Your Business?

Get a free automation audit — we map your current processes and identify the highest-ROI opportunities.

Problems we solve

Most businesses don't need fancy software.
They need work to stop leaking.

We start from the messy part: WhatsApp orders, Excel files, seller accounts, payroll registers and missed follow-ups.

Orders through WhatsApp & calls

Move repeat orders into OMS, ecommerce or inquiry flows.

Stock & billing in Excel files

Build one inventory system with roles, reports and payment alerts.

Attendance & payroll done manually

GPS attendance, supervisor review, advances and payroll automation.

Marketplace selling, messy operations

Set up seller accounts, catalogues, order flow and website support.

Traffic comes but leads don't convert

Connect forms, WhatsApp CTAs, Meta Pixel, analytics and lead tracking.

Generic software doesn't fit

Custom CRM, ERP, admin panels and APIs around your team's workflow.

How we work

Simple onboarding before
design or development starts

Step 1 of 7

Discovery

We understand your business — workflow, team, current tools, and what's broken.

Case studies

Real outcomes for
real Indian businesses

View All Cases

Orders arrived through WhatsApp and calls across 12 salesmen. Ledgers existed in three different Excel files. Outstanding visibility was zero.

Built RetailLine OMS — mobile order booking for salesmen, shopkeeper ledger, outstanding dashboard and dispatch management in one system.

₹4.6L daily collections tracked in real-time. Dispatch errors reduced by 70%. Owner gets the full picture from one dashboard.

70%
fewer dispatch errors
Our products

RetailLine — software we
build and support ourselves

View Product Pages
Live Product
RetailLine OMS screenshot
Distribution & Order Management

RetailLine OMS

For FMCG, pharma and distributors managing salesman orders, shop ledgers, outstanding and dispatch.

Mobile salesman appShop ledger & creditOutstanding dashboardRoute & dispatch flow
Live Product
RetailLine HR screenshot
HR, Attendance & Payroll

RetailLine HR

For factories, offices and field teams needing GPS attendance, payroll, advances and shift management.

GPS attendance check-inSupervisor controlsPayroll automationShift management
Industries

For businesses that sell, dispatch,
manage staff or generate leads

DistributorsFactoriesFMCGPharmaRetailFood BrandsEcommerce SellersRestaurantsManufacturingReal EstateHealthcareEducationLogisticsHospitality
Why businesses trust us

One practical technology partner for website, software, marketplace and growth

We work like a long-term IT team: understand the process, build the system, train the users and keep support human.

Based in Bikaner

In-person meetings available. We understand the local market.

WhatsApp-first support

Real humans respond. No ticket queues.

Custom development

Built for Indian workflows, not Western templates.

Analytics included

GA4, Meta Pixel and UTM tracking on every project.

Full-stack capability

Website, software, ecommerce, SEO and ads — one company.

Mobile-first always

Every system works on the phones your team uses every day.

Ongoing support

WhatsApp support, bug fixes and iterations after launch.

Fast delivery

Most projects go live in 2–6 weeks, not months.

Verified client reviews

What our clients say on Trustpilot

Real reviews from real businesses across India — verified by Trustpilot.

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Projects Delivered
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Happy Clients
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Years Building
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Client Retention
Start with a practical consultation

Tell us what is messy in your
business right now.

We'll suggest the right path: website, ecommerce, seller setup, CRM, OMS, billing software, ERP, automation, SEO or ads.